Free Country Underwear and Socks
The below package views are the finalized designs that I made. I had full freedom to design; I chose colors, imagery, fonts, and made the spot gloss pattern. The underwear boxes and sock bellybands got produced by a factory to show as sample packaging to buyers.
Scope of Work
Packaging Design | Art Direction | Strategy | Ideation and Iteration | Research
The below image is a store rendering I made to give buyers an idea of what the product could look like in stores.
The package views below show other design ideas.
