![](https://cdn.myportfolio.com/29e43218-5280-4e0a-a06d-c52a85d5810f/185745a2-7a44-4819-85b4-52f6c7b97cef_rw_1920.png?h=442a8878398e43b454c45c131c26a9cb)
Lee Double-Sided Value Pack Box
I was tasked to create flat designs for a Lee "special value 6-pack." These images are from my exploration creating these double-sided boxes, with 3 boxer briefs on one side and 3 ribbed tanks on the other.
I left the images with my notes to show how I organize my renderings to pass onto the senior designers.
I left the images with my notes to show how I organize my renderings to pass onto the senior designers.
Scope of Work
Packaging Design | Art Direction | Strategy | Ideation and Iteration | Brand Identity
![](https://cdn.myportfolio.com/29e43218-5280-4e0a-a06d-c52a85d5810f/feac7a5d-f304-4c9e-ba96-bba758284854_rw_1920.png?h=014591ece2a61ab9803db620f7d3cb2f)
![](https://cdn.myportfolio.com/29e43218-5280-4e0a-a06d-c52a85d5810f/ec7d7642-a6b0-4e2b-91f9-c32400472111_rw_1920.png?h=bbbf2e173ccb0eede4a6ef31b995971a)
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![](https://cdn.myportfolio.com/29e43218-5280-4e0a-a06d-c52a85d5810f/b7c4d857-f308-437f-a35f-3cb3fa013ad5_rw_1920.png?h=3db82b49de06d3e2e8f6010b3f2d19bb)
![](https://cdn.myportfolio.com/29e43218-5280-4e0a-a06d-c52a85d5810f/4ae04d4d-8ebc-4536-a1ac-7e7e66f80abd_rw_1920.png?h=e056c9e01b0388684ae39310af182f30)
![](https://cdn.myportfolio.com/29e43218-5280-4e0a-a06d-c52a85d5810f/7599704c-c380-493c-90a6-b31b06a9d2c5_rw_1920.png?h=b7e306e810f6e9c5e4b0318237f5bdbd)
![](https://cdn.myportfolio.com/29e43218-5280-4e0a-a06d-c52a85d5810f/eaafc559-d59f-4c66-8a43-c3d9cfed6eb0_rw_1920.png?h=04d833670144110563b454f1aa21106c)
![](https://cdn.myportfolio.com/29e43218-5280-4e0a-a06d-c52a85d5810f/aee3acb4-4b73-4a20-8f20-dcff0f62e061_rw_1920.png?h=cbfb577e542a1f9123f64ff76016f178)
![](https://cdn.myportfolio.com/29e43218-5280-4e0a-a06d-c52a85d5810f/e68569c2-fcfb-443d-9def-033cd698bb85_rw_1920.png?h=24e70ab04a7acaa977cc5ef27966b798)
![](https://cdn.myportfolio.com/29e43218-5280-4e0a-a06d-c52a85d5810f/cb5da587-9307-477d-be2c-28452e4d38ce_rw_1920.png?h=acbc81b65f82b3e2885ce4d7906e4bf3)
![](https://cdn.myportfolio.com/29e43218-5280-4e0a-a06d-c52a85d5810f/b5d2d241-3d3d-49d8-938b-7d9e86709884_rw_1920.png?h=c5d145eca15b1bfcca14926a1901cf6f)
![](https://cdn.myportfolio.com/29e43218-5280-4e0a-a06d-c52a85d5810f/70ad4592-0fcc-4eed-8aa7-682ff92cd725_rw_1920.png?h=9c55310f03b175fab13d5119bcf6ff91)